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About Us

Meet the Founders

Welcome to Ethvia.

We’re Vlad and Angelica, the founders of Ethvia. Our journey began with a simple belief: skincare should feel effortless, considered and genuinely enjoyable to make part of your everyday ritual.

Ethvia is built around a thoughtful approach to skincare — carefully selecting products, ingredients and formulations that reflect our values of simplicity, quality and care.

The Tulip Behind Ethvia

You may have noticed the tulip on our products. It isn’t simply there because it’s beautiful — it represents something meaningful to us.

The tulip is a symbol of growth, renewal and the courage to begin again. For us, it represents the idea that every transformation starts somewhere — and that taking care of yourself can be the beginning of something new.

It became a natural symbol for Ethvia: a reminder that skincare is not about changing who you are, but about taking a moment for yourself and becoming more confident in the person you already are.

Crafted with Specialists

Behind every Ethvia product is the expertise of specialist UK skincare professionals and manufacturers. We work closely with our trusted manufacturing partners, who bring our vision to life using their professional knowledge, specialist facilities and experience in skincare production.

This partnership allows us to focus on what matters most to us — creating a carefully considered collection and setting the standards we want Ethvia to represent, while leaving the professional manufacturing process in the hands of specialists.

Our products are proudly made in the UK, vegan and cruelty-free, with quality, safety and consistency at the heart of every collection.

We’re proud to build Ethvia together, and even prouder to share it with you.

Vlad & Angelica
Founders of Ethvia

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Products

24K Gold & Hyaluronic Acid Facial Serum

24K Gold & Hyaluronic Acid Facial Serum

£25.99

Regular price Sale price £25.99
Geranium Day Cream

Geranium Day Cream

£24.99

Regular price Sale price £24.99
Passionfruit Martini Lip Balm

Passionfruit Martini Lip Balm

£9.99

Regular price Sale price £9.99
Pro-Collagen Cream Cleanser with Grapefruit, Lavender & Frankincense

Pro-Collagen Cream Cleanser with Grapefruit, Lavender & Frankincense

£24.99

Regular price Sale price £24.99